Deal names GMC Official Vehicle of the Bulls for 2007.08 campaign
Bulls and GMC announce partnership for second straight season

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    December 4, 2007 – The Chicago Bulls and GMC, a division of General Motors Corporation, announced today a sponsorship agreement that designates GMC as “The Official Vehicle of the Chicago Bulls” for the second season in a row. Under the terms of the agreement, GMC will have two indoor vehicle displays on the United Center’s 100-level concourse at all Bulls home games. Per team policy, financial terms of the sponsorship agreement were not disclosed.

    In addition to these elements, GMC’s partnership will also include an in-game promotion at all home games this season – GMC 3. Fans in designated sections will be given 3-point signs branded with the GMC logo to hold up each time a Bulls player scores a 3-point basket.

    On Saturday, December 8, GMC will also be sponsoring a free giveaway for fans attending the game that evening. While supplies last, fans entering the arena will receive ice scrapers courtesy of GMC.

    About GMC:
    GMC is a division of General Motors Corporation. The division lineup includes the Sierra, Canyon, Yukon, Envoy, Acadia, and Savana. GMC’s lineup of professional grade trucks delivers outstanding capabilities that exceed customers’ expectations with unique features and design elements. For more information on GMC, please visit www.gmc.com.