The Atlanta Hawks won the Golden Matrix Award for Best In-Game Feature at the 32nd Annual Information Display and Entertainment Association (IDEA) Conference held July 13-16 in Dallas, TX for their Code of Conduct Videos, which included parodies of top-40 hits “Blurred Lines” and “Wrecking Ball”.
In the “Blurred Lines” parody, Hawks Public Address Announcer and popular V103 Morning Show Host Ryan Cameron takes center stage channeling Robin Thicke as he, Harry the Hawk and members of the Atlanta Hawks Cheerleaders display what is appropriate behavior for fans at Philips Arena during Hawks games. The feature can be seen at https://www.youtube.com/watch?v=gqhQBw5ALHI&feature=youtu.be.
Harry the Hawk is the lead in the parody of the Miley Cyrus hit “Wrecking Ball”. He is joined by Hawks Cheerleaders, who serenade the crowd on following arena rules. Hall of Famer Dominique Wilkins also makes a surprise cameo. The video can be seen at https://www.youtube.com/watch?v=obA-0cvyIRg